Now more than ever, countries around the world are looking for ways to become better equipped to strengthen local and regional markets while building the capacity of all value chain participants and stakeholders.
To do so mechanisms must be in place to standardize data collection, increase the speed and reliability of data transmission, and improve overall confidence in the data so that it becomes actionable and of real value
The SUGU Consumer Driven Market Information System App leverages mobile technology to capture market data real time, and then seamlessly transmit that data through a cloud-based telephony infrastructure that provides connectivity between regular telephone network and the Internet through APIs.